A few posts previous there were all kinds of great comments on our Mother's Day artwork. Some loved it, finding it cute, fun, and interesting; others absolutely hated it, finding it sexist, in poor taste, and offensive. Here we go again with our Father's Day ad...Is THIS one sexist??? Comment here.
ABOVE is our Dad's and Grad's ad and window poster celebrating father's day and graduation! This is hanging in every store window now. The Sac/Squatt Cover package that goes along with this art has over 300,000 stitches in a straight-stitch embroidery using 3 colors of black, purple, blue thread making up its unique "inked" design. This is the first ever Sac of its kind. But in this case, it is the ad/poster I am asking about. What do you think? Love it? Hate it? ALL comments are welcome, and the 3 comments that I like best (the funniest, most thoughtful or well-argued comments), will win THEIR choice of an Easter Phur Cover worth over $300 (Super, Movie, or CitySac) from our last Limited Edition Line, OR a $50 in-store gift card. All comments due by Monday, June 1st. I'll annonce a winner by June 5th.
PS: Hats off to designer Alex Hinton from Salt Lake City, UT - the baddest ink artist in the land. (That is NOT him pictured above)
I look forward to hearing what you have to say! Don't hold back, either way.
Last month I asked y'all to comment on our bizarre take on Easter (see a few posts previous). Some of you had some REALLY insightful comments, and I would love to get some more on this month's LoveSac ad/window poster: "Mom's Love Sac too." IS THIS SEXIST?Comment here.
I guess it could be viewed as sexist on a few levels...but without any hints, what do you think? Or is it just cute? Or just funny? Or not funny at all? What feelings/emotions/thoughts does our image conjure up? Is it good for sales, or not? Does it get your attention, or not? Do you care?
Anyway, please let me know your thoughts by leaving a comment. I read every one last time. I will send my favorite couple of comments (submitted no later than Thurs April 30th) one of our limited edition MOM blankets (shown in poster), just in time for Mother's Day! Don't hold back. Say anything you like, good, bad, or ugly (but no F words). My "favorite" comments aren't always ones that praise our work. I just like a good point.
Rock on (from the dark side of the planet)... I LOVE MY MOM! HAPPY MOM'S DAY!
You thought that Easter Bunny (2 posts ago) was ugly? Recognize this guy (RIGHT)?
I liked this comment from my blog 2 posts previous made by James Crofton:
Well to be honest, I do not think this poster is going to be effective in boosting sales. In terms of shock value, It certainly is effective. My view of Love sac is really comfy cool different furniture. Perhaps the playboy bunny would be better. Just not to revealing to avoid turning away families. The cigar and bad teeth to me have a darker unclean connotation. I would be attracted to the humour and punch line while strolling through the mall if you just change the Bunny. (Sorry old yellow teeth dude, Hope its not a relative of King sac)....!
my sense is that this image is shocking but unappealing. its funny yes. But ultimately I am not sure many people will identify with the message. The audience with the buying power is probably older then he target audience that will appreciate the poster.
James, I'm not sure if the poster is effective in boosting sales, either. A lot of people had the same concern, apparently. Frankly, with our limited window of reach (one small window display in a mall full of marketing "noise" from the smallest store-front in the mall, in only 25 of the 5000+ shopping centers in the country), if we can just get people to LOOK, I'd call it a win. Our little seasons are up and then down in just a few weeks. The average person doesn't even make it to the mall any more often than we put up a poster. Sometimes they'll be sweet. Sometimes they'll be simple. Sometimes they'll be boring. Sometimes they'll be raunchy. Sometimes we want to communicate our "brand ideals," and other times we just want to make people look, or have a good laugh, or....(and this most of all)...MAKE A REMARK-ABLE poster. (IE: Causing the person to remark). So, based on your numerous comments, and some of them with tales of people taking photos in front of it, for whatever reason, I'd call it a "success." My favorite line from any movie of all time...From Pirates of the Carribean: "Captain Jack Sparrow, you must be the worst pirate I've ever heard of." Johnny Depp: "Ahhh, but you have heard of me."
SO MANY of your comments were great, though, and I actually heard them all. Some made me think deeply about our artwork and marketing, and you gave me some great ideas. I kinda like the idea of playing off the "Bunnies" as James says above, next year--in at least a semi-classy way. I also think some of your specific comments on this piece were good. Had I had them earlier, maybe we would have done things a bit differently, no doubt.
But most of all, I am REALLY proud of our great design team here at LoveSac. From Roger Hagadone, our master photographer here in NYC, to Ben our Art Director, to Dave, Mary, Spencer, and the whole creative team, I say: Great work. These guys work hard to keep us weird. Remark-able. Here is our poster from last year at this time (below). Like it any better? Find IT offensive!? Comment here, tell me what you think.
Like it or not, we'll keep the weirdness coming. I would love to continue to get your feedback! Wait until you see our poster for Father's Day. "Dad's and Grads Get Inked," is the theme. We are launching the SICKEST Limited Edition Covers we have ever done along with it...should be cool.
Also, if you were one that did like the Easter poster YOU CAN OWN IT! Make sure you get your bid in! EACH STORE WILL BE HOLDING A SILENT AUCTION from now until Easter. Simply write down the price you'd pay for the poster ($1, $15, $240...whatever you would pay)...the customer with the highest bid gets the poster, but must be paid in cash. The $$$ earned goes toward a store party for your local crew.
James, send me your shipping info & T-shirt size to [email protected]. You win. You get a T-shirt on me.
THANK YOU to all of those who sent in their effin' cute pics. I was truly amused by so many of them, and it is flattering to see just how much LoveSac has become a part of your lives. But...Before I announce the winner, let me just say this: This person was ahead in the voting even BEFORE he went and turned on the robotic voting machine (however he did this). I'm not calling him, or any other customer of LoveSac a cheater, I'm just saying that judging by the I.P. addresses and statistics that are visible to me from the back-end of my blog, I am sure that the 49,957 votes are not all living, breathing, LoveSac enthusiasts who also love cats. We will be taking steps in our next contest to avoid such "creative" competition. But hey, I couldn't claim to be the "Rebel Billionaire" if I didn't say: "Hats off" to WINNER: JASON TAYLOR for being competetive, entrepreneurial and creative in his endeavor to win the grand prize, as well as for clearly being a LoveSac enthusiast! Jason's winning entry, with 49,957 votes is shown to the right. Jason won:
1. A LIMITED EDITION 1 POUND BAR OF LOVESAC EMBOSSED CHOCOLATE. (It is actually amazingly good chocolate. We have smashed to pieces and eaten 5 or 6 of them at LoveSac HQ recently). Plus...
2. A LIMITED EDITION LOVESAC HEART PILLOW. Plus...
3. A LIMITED EDITION LOVESAC TRAVEL BAG, BY OGIO. Plus...
4. A $100 GIFT CARD GOOD IN ANY LOVESAC STORE LOCATION.
But Jason was not the only winner! I must say, so many of the pics were great. Below are the 5 Runners Up who each won a Limited Edition LoveSac Chocolate Bar! I'm going to throw in one of our BRAND NEW LoveSac T Shirts for each of these as well....NEW to lovesac.com. (If you haven't seen them, check them out: http://www.lovesac.com/tshirt.asp).
First John Wirono with 26,968 votes on one photo & 4006 on another:
Next we have Dan Bird with 15,555 votes, who jumped out to an early lead for obvious reasons (a different view shown here, below/right). Talk about production value.
We have Cynthia Ryan, whom I believe actually got 1300 legitimate votes! (below/left)
We have Tammy Graf with a whopping 3267 (probably real!) votes. With my vote for originality (not many photos of actual LoveSac DawgPads--very cool!...
And finally...Krystal Theobald with 62 votes, and one of my favorite pics of all of these. In fact, I think I'm going to add this pic (and maybe a few of these) to our store walls, where we put 250 actual framed photographs in all of our new stores. These were really great:
THANKS AGAIN to all of you who entered. I promise to try even harder next time to make it fair. Keep an eye out for our next contest, coming very soon. All of you winners and runners up: email me at [email protected] with your contact info and mailing address. We'll get your swag out to you right away.
So for those of you just tuning in, check out my previous post to learn more about this contest we're having. Cast your vote using the form to the left for whichever photo you think is the "cutest effing" photo of the bunch. The winner gets HOOKED up with all kinds of LoveSac swag (as noted in my previous blog post). THANKS to all of you who submitted, and to all of you who do the American thing, and VOTE! Voting cuts off soon, so PASS IT ON to your friends. -- Shawny D.
best contestant and vote. ClickFull Screencontestant's name and descriptions.
It all started with one of my favorite LoveSac Managers, Jeremy Corash (loveyaman, I mean it!) who sent around this email to all of us with his "cute cats" on the Sac, subject line: "pretty effing cute." So began an informal rivalry that day to one-up the next guy with the cutest photo of someone (or something) on a LoveSac. They're all posted below...
Now its up to you!!! SEND ME PHOTOS of your "pretty effing cute pets, kids, or self on the Sac and we'll take a vote to determine the final victor of this "Pretty Effing Cute LoveSac Photo Contest." By sending me your photo you are automatically ENTERED TO WIN THE GRAND PRIZE....
1. A LIMITED EDITION 1 POUND BAR OF LOVESAC EMBOSSED CHOCOLATE. (It is actually amazingly good chocolate. We have smashed to pieces and eaten 5 or 6 of them at LoveSac HQ recently). Plus...
2. A LIMITED EDITION LOVESAC HEART PILLOW. Plus...
3. A LIMITED EDITION LOVESAC TRAVEL BAG, BY OGIO. Plus...
4. A $100 GIFT CARD GOOD IN ANY LOVESAC STORE LOCATION.
**Top 5 runners-up each get a 1 Pound Bar of LoveSac Chocolate sent to their doorstep.
Here is how to enter: Email your cutest effing pic to me, [email protected]. LIMIT ONE PHOTO PER ENTRANT! (Only the first photo attached will be displayed/judged). Subject line: "Pretty effing cute." Attach your photos to the email and make sure to include your name, where you are from, and any explanation for the photos in the body of the email, as well as any quick blurb you have about how you LoveSac. Anyone can enter, once. YOU HAVE UNTIL MARCH 1st to enter, so DON'T DELAY!!! Entry cutoff is 11:59pm EST on March 1st. I will post all of the entries on my blog by March 3rd and voting will begin. The public will decide the winner on March 8th, and results will be posted by noon EST on March 9th.
Check out the rest of these pretty effing cute photos sent by the LoveSac crew that day....
"Meatball," from Lauren at LoveSac HQ (right):
I nominate Meatball as the winner!
He couldn’t even wait for me to put the cover on he was so excited!
"Oscar," from Casey in Vegas: (below/left):
This is my dog Oscar Lou and he wins.
Thanks,
Casey Cochran
Vegas Sac Manager
From Dan in Salt lake City (below/right):
Dan Bostelman
Fashion Place LoveSac
From Katie at Mayfair LoveSac (below/left)...I'll raise you my baby.
My now 85 lb baby.
Katie Kroncke Store Manager - LoveSac Mayfair
And last, but certainly not least, while these pics may not exactly be effing cute, the man who sent them is. Meet LoveSac's #1 Fan Mr. Wayne Vaughn who just recently sent me new photos of his favorite room on the planet, his own. Wayne has been supportin the Sac since 2002, and has more Sacs than I do! Check out his rad pad as the battle to be the biggest fan continues...
DEAR SHAWN MY BUDDY.
HI THIS IS WAYNE YOUR NUMBER 1 LOVESAC FAN.
YOU SHOULD PUT MY PICTURES OF MY ROOM AND MY COVERS ON LOVESAC.COM ON YOUR BLOG. HERE SOME PICTURES OF MY ROOM.
LOVE WAYNE YOUR NUMBER 1 LOVESAC FAN.
Thanks to all of you who have sent in your photos. I look forward to seeing many more pretty effing cute photos. Get em in and win!!!
I am pleased to announce the big winners from 2008's Merchandising Contests at LoveSac!
WHITE GLOVE CONTEST RESULTS...
1st place: SOUTH HILLS LOVESAC STORE, 990 points
2nd place: KING OF PRUSSIA LOVESAC STORE, 977 points
3rd place (4-way tie): TYLER GALLERIA (CA), STONEBRIAR (TX), GARDEN STATE PLAZA (NJ), and LAYTON (UT) with 975 points!!!
Store Manager, Torin Hoole, and the staff of LoveSac South Hills, winners of THE WHITE GLOVE CONTEST! (Yes, that guy -- to the right). With 990 points of a possible 1000, South Hills just nailed it when it comes to merchandising. Hats off fo the entire staff. They win the $$$. Here is the breakdown...
It is simple.I, Shawny D., will be visiting each and every LoveSac store in the country beginning on November 4 thru December 22.The first thing I will do upon arrival is to give your store 1000 FREE POINTS.I will subtract from there.Every color, Cover, POP, poster, crooked poster, dusty shelf, scuffed wall, out of place product, poorly fluffed Sac, too-empty Sac, too-full Sac, wobbly Sactionals arm, worn-looking Cover, Corner-Cover-Horns showing Sactionals Piece, burnt out light, cluttered cash-wrap, poor layout choice, etc, etc, that I find in your store, I will deduct one point.The store that scores the highest with the highest pointsYou will not be deducted for anything that is truly out of your control, as long as you are aware of the problem, and as long as you are making the effortto get it fixed.The store that scores the highest wins.Here is what the winning store will win:
Store Manager wins $600 cash bonus
Assistant Manager wins $400 cash bonus
Every other staff member wins $100 cash bonus
MERCH-BOOK-SMARTS CONTEST
1st place: JEREMY CORASH (LoveSac Natick, MA. Shown right--he clearly learned from the best)
2nd place: ANDRES MORALES (LoveSac Albuquerqu, NM)
*Only 2 entries!!! Let this be a lesson to you all. But I must say, both were extremely thorough. I had to count twice.
CONTEST RULES
This one requires an eye for detail, but anyone can win!The contest is simple: Review the full-size color photos of Mayfair, “the perfect LoveSac Store.” (see the photos of this store in the following link): http://lovesac.typepad.com/shawndnelson/2008/10/new-lovesac-look-new-lovesac-direction.htmlI have made a list of 10 (there may be more) very specific things that are “wrong” with the layout or details portrayed in these photos as per the instructions within “The Showroom” section of this Merchandising Bible.The Sac’r (Mananger or not) who can discover and point out these 10 or more “problems” with the “perfect” merchandising shown, as well as explain what the correct answer or detail is (based on the information in the Merch Bible) will receive a $350 cash bonus plus a set of matched LoveSac monogrammed custom luggage, by O’Gio (a value of over $500).
Check out the big brain on Jeremy, and all the flaws he found in my handiwork...
1. The placement of the U-drink in the Home Theatre is incorrect. It should be placed on the back of the sectional instead of on the side.
2. There should be soda sacs on the City Sacs in the Home Theatre.
3. The swatch is on the wrong side of the U-Cube in the Home Theatre. N/A
4. This one's a little picky, but the angle of the "pea pod" pillowsac is incorrect in the loft. It should be angled into the loft instead of facing straight out.
5. There should be soda sacs on the big one in the loft.
6. The throw pillows are in backwards order in the Media Room - they are ordered right to left instead of left to right.
7. The lamp in the Media Room is facing the wrong direction (not sure if this matters) - it should be parrallel with the U-Cube. N/A
8. Again, the direction of the lamp is wrong in the Living room by the deep sofa. ? N/A
9. In the living room the swatch should be not be on the U-table, it should be on the ottoman. N/A
10. The squat in the livingroom should be Eskimo instead of Espresso.
11. The ottoman in the livingroom should be centered on the far end (towards the back of the store) of the deep sofa, not centered on the middle of the deep sofa.
12. They are missing their stanchion ouside of the store!
13. The u-cube is missing from the custom order pod.
14. The custom order swatches are in the wrong order.
15. The swatches on the cashwrap are missing.
16. The Sactional Covers in the Stock Furniture Standing Unit should be Eskimo, not Red Velvish.
Thanks to ALL of you for working so hard in 2008 to make your LoveSac stores look HOT! It was by far the most successful Front Line tour I have ever had. Dig into those Merch Bibles if you haven't. Those of you who won, congratulations--your money and prizes are on the way.
My 2008 coast to coast drive in the LoveSac Bus ends in sunny California, at the California LoveSac Stores. I've met every Sac'r in the country, and, gotta say, I love em all. That really is my favorite part of operation Front Line. It's not the training; it most certainly isn't the remodeling and merchandising; it's got to be the Sac'rs--those that work for us and those who are just fans of the Sac. CHECK OUT SOME OF THESE WACK JOBS, from my visits to LoveSac Tyler Galleria in Riverside CA and Northridge CA...
No store visit without someone ridin' a Sac full speed down the main hallway of the mall. (wait till you see the video, coming soon to the in-store DVD) After 3 grueling days and a nearly full remodel of the LoveSac Tyler Galleria Store, the Manager, James, wasn't the only loopy one. But thanks to a hard working staff, the store turned out great, and we had some crazy Mexican Food getting adventures that last night on the LoveSac Bus.
Besides the typical store visit I had a little visitor of my own. Bud and Keenan, from Home Break Surfboards, brought me my long awaited custom LoveSac surfboard. A "fish," just as requested, facilitated by their new partner (and my partner of 7 years), Mr. Jon Coltharp--manager of the LoveSac factory since 2001. Check this bad boy out...
We'll come back to the surfboard later--I promise. First, we had some serious training to do with the Tyler Galleria Staff...
In search of the best Mexican Food of the Inland Empire, we headed up Magnolia, further into Riverside. We found the natty natty Mexican food, and some other wierdos along with it...
All in all, the Tyler Galleria Crew were definately keepin the vibe alive, and it was a laugh a minute to be with em. It's good to see that LoveSac is still alive and kickin' in California, even if it a shadow of what we once were....LoveSac is back in black and we are about to blow it up again. So on to the Northridge store--just above L.A., for my final Front Line visit.
The Northridge LoveSac Crew (right) were definately, once again, a unique crew of Sac'rs. I like it! They all pitched in as we tore their store up from the floor up, and in just a few short hours, it was like a new place. We replaced every light bulb, killed those life-sucking flourescents, moved the behemoth fixtures, and makd the place look like new. Then we busted out some wicked sales training on the LoveSac ice-queen (this woman just wanted nothing to do with the Sac), and we met a nice little LoveSac family too. Check out these two videos of Chris, Sue, and their cute daughters--who ultimately get their way...
With some lousy Pizza Hut Pizza on the Bus, and one final Guitar Hero throw-down in the parking lot of the Northridge mall, my Operation Front Line, 2008, was finished. Yes--that west-coast Pizza was making me miss home and the good old Colony Grill, in Stamford, Connecticut, with the bombest thinnest, spiciest, best pizza in the United States of America, and I knew it was time to be on my way. So THANK YOU TO ALL OF YOU, Staffers, fans of the Sac, customers, to everyone who made my 2008 tour as wierd as it was...thank you so much. YOU make LoveSac what it is. YOU keep us weird, and we like it. YOU deserve a MERRY CHRISTMAS, HAPPY HOLIDAYS, HANUKKAH, KWANZA, or whatever it is you're into. So have one.
I, on the other hand, was not about to leave California without trying that surfboard. So I have have reached the end of the line. From Boston to So Cal, LoveSac is still spreadin' the Love coast to coast, and the vibe lives on into 2009. Signing off from Huntington Beach, California.....watch this....
src="https://lovesac.typepad.com/.a/6a00e5501c846a883301053687ee01970b-250wi"> Ride the Love. Happy Holidays.
My cross-country store tour brought me back to Salt Lake City, Utah for Thanksgiving! I can't complain. Home for the Holidays is always a good thing, especially with an extended family as huge as mine (and my wife's). We kicked it off on Thanksgiving NIGHT with a LoveSac Bus appearance at the Fashion Place Mall midnight opening for Black Friday. Thousands of people lined up outside of the mall entrance as we circled the parking lot in the bus throwing our balls at people, trading LoveSac schwag for stupid human tricks, and an ongoing Guitar Hero battle on the LoveSac Bus. It's as close to Girls Gone Wild as we get on the LoveSac Bus. Check out the chaos in this video...
I began the real work with a visit to Layton Hills LoveSac. It looked great! Best staff I've ever seen there. Thankfully, the Layton Hills Crew has been running a pretty tight ship. Good merchandising, and a growing business. I had a couple of fans of the Sac waiting there for me on arrival. Check out the green tea girls of Layton...
In each store we make a video which will be used inside of the in-store video. Layton did the wannabe Sac immitator race. Not bad. It was the best human Sac costume I've ever seen.
I then tore up Fashion Place Mall for a couple of days, completely re-arranging their floor and lighting...a change needed for years now. The staff there is a VERY cool group of young Sac'rs who later showed up for a late night ride on the bus to the infamous "PIE" pizza place near the U of U. Crazy times.
We had some REAL fun at the Gateway. One of those never-ending all-nighters that got really ugly, but ended up pretty...a completely new concept store now. We had all kinds of adventures in remodelling (and trying to keep the store running with happy customers thru all of the chaos), as you can see below in the numerous strange videos. Good stuff. The Gateway Store turned out amazing, I must say, thanks to the hard work of everybody on their staff, as well as Davey, Charlie, and Spencer from HQ, and even Andres, who flew up from New Mexico LoveSac to help out. Check this mess out...
FIRST, A RUG MUNCHER!? AT LOVESAC!?
THEN, A CUSTOMER WHO TAKES HIS SACTIONALS A PIECE AT A TIME...
NEXT, A WINDOW TINTING EXPERT WHO DOES THE FIRST EVER TOTALLY BLIND WINDOW TINTING JOB...ONLY LOST THE TIP OF A FINGER...ONLY AT LOVESAC...
Here is the itinerary for a day in the life of the glamorous Shawny D. on Frontline!? LONGEST DAY IN DECEMBER (so far):
11am THURSDAY: Arrive at the newly carpeted Gateway. Proceed to deal with brand new fixtures, arrived broken on delivery. Fix & set up.
2pm: Tear the entire store apart one half at a time, operating a functional Holdiay Season LoveSac store on the other side.
3pm: Discover yet more supplies (Velcro, staples, nail gun) needed to finish the store. Run to Lowes & Industrial Supply store.
5pm: Pick up LoveSac Bus having had minor work done to prep it for west coast front line visits.
6pm: Arrive back at the Gateway, BEGIN to re-set store layout after total upheaval.
7pm: Window tinter arrives and demonstrates his skills.
9pm: Electricians arrive to climb over the top of us, hanging lights where they can.
10pm: BEGIN to hang the artwork...a 12 hour process for 1 person (yours truly, plus one assistant)
1am: Midnight run for greasy Mexican food to keep us going.
2am: Large Artwork finally in place...goin' all night now...
7am: 75% of small artwork (300 frames!) hung on the walls. Beg Tiffany to wake up, bring me clothes, and deoderant so I can get to my next appointment...
8am FRIDAY: Give speech to room full of 100 entrepreneurs at the Larry H. Miller Shool for Free Enterprise in Sandy on zero sleep. At least 4 of them commit to buying Sactionals. LoveSac is back!
10am: Return to Gateway Mall, finish hanging ALL of the artwork and re-setting store layout for big weekend in sales.
1pm: Rush out to Bountiful, home of my in-laws to shower.
1:20pm: Rush back to Holladay to pick up my nephew Matthew and 8 of his friends for his 10th birthday party (something I hate to miss).
1:45 pm: A bus full of screaming kids playing Guitar Hero, on our way to the Ice-Skating Rink where they expect me to entertain them.
2:30pm: Pull 8 10-year-olds around the Ice-Skating Rink in Murray Utah in the famous "Uncle Shawn Train."
4:00pm: Eat Cupcakes.
5:00pm: Back on the bus for an hour of Guitar Hero in the Best Buy Parking Lot next door.
6:00pm: Back to the Gateway Mall for their Merch Walk-Thru with the Managers.
7:00pm: Sales Training with the entire Gateway Staff, where I work the store floor for 3 hours until closing. They watch, take notes, and we debrief after every group of customers leave. I put the hard-sale on two couples from Idaho, in town, shopping for Christmas. Sold two SuperSac packages right there. Charlie drove to Fashion Place Mall to pick up their SquattoMans!
10:00pm: Mall closes. Back to the LoveSac Bus for Brand Training ON the bus, where the entire staff stares at me while I try to remain coherent for a 90 minute training session. Ahhhhhh! In my sleep deprivation, I forgot to take the Gateway Staff Pic. Bummer.
11:30pm: Part of Gateway Staff hangs out on Bus for some Guitar Hero Action. The FASHION PLACE staff show up with their fiends/boyfriends/girlfriends, having not had the chance to be on the bus because it was in the shop. I take them all to the Pie Pizzeria for some late night pizza action, running the bus' sirens and PA all the way up town.
2am SATURDAY: Leave the Pie. Head back to Bountiful for my first sleep in about 42 hours.
While on my Front Line store visits in Texas I had the chance to personally deliver Sactionals to the winner of our Sactionals Demo Promotion, along with Travis and Kai the famous Texas Sac'rs. Jackie Jones visited our Dallas Galleria LoveSac Life store and entered our Sactionals contest. She won and we delivered. Check it out. We Sac'd her pad. Watch it all go down live, on video...
Is THIS Sexist??? comment & win
A few posts previous there were all kinds of great comments on our Mother's Day artwork. Some loved it, finding it cute, fun, and interesting; others absolutely hated it, finding it sexist, in poor taste, and offensive. Here we go again with our Father's Day ad...Is THIS one sexist??? Comment here.
ABOVE is our Dad's and Grad's ad and window poster celebrating father's day and graduation! This is hanging in every store window now. The Sac/Squatt Cover package that goes along with this art has over 300,000 stitches in a straight-stitch embroidery using 3 colors of black, purple, blue thread making up its unique "inked" design. This is the first ever Sac of its kind. But in this case, it is the ad/poster I am asking about. What do you think? Love it? Hate it? ALL comments are welcome, and the 3 comments that I like best (the funniest, most thoughtful or well-argued comments), will win THEIR choice of an Easter Phur Cover worth over $300 (Super, Movie, or CitySac) from our last Limited Edition Line, OR a $50 in-store gift card. All comments due by Monday, June 1st. I'll annonce a winner by June 5th.
PS: Hats off to designer Alex Hinton from Salt Lake City, UT - the baddest ink artist in the land. (That is NOT him pictured above)
I look forward to hearing what you have to say! Don't hold back, either way.
-- Shawny D.